The ministry of economy, commerce and enterprise has undertaken to make accessible its website in accordance with
the Royal Decree 1112/2018, of 7 september on accessibility of websites
and applications for mobile devices in the public sector.
The present statement of accessibility applies to the website www.comercioconectado.gob.es.
What is Trade Connected?
The recovery Plan, transformation and
Resilience of Spain (PRTR) includes in its CComponent 13 - encouraging Investment SMES - 4: support
- the “ establishment of a digital platform of trade, which will boost the presence of small traders in the new
channels of positioning and distribution ”.
Trade Connected is an initiative managed by the state secretariat for
Its Trade. objective is to boost competitiveness and digital transformation of
small-scale commerce catering to their training and information, enhance a two-way
relationship with the administration and creating communities.Seeks to give
digital capabilities of the retail sector to reduce the digital divide between small enterprises and large
distributors.
Mission and vision
Mission
Create a digital ecosystem
for the strengthening and promotion of retail trade in Spain, through the digital transformation
and enabling other levers, promoting business growth and the sector's competitiveness.
Vision
To be a reference platform
for the different actors and interest groups in the retail trade, innovative services and
relevant content in order to boost competitiveness and digitization of the sector is meant to be
bidirectional, a meeting point for all sector operators and together to meet the challenges of the
twenty-first century.
Slogan and manifest
Always, Always connected
together
“ we live in a society where the use of new technology is
transforming the way we do things
Our lives have been affected by
digitalisation and constant modernization that invite us to participate in the online
ecosystems.
Shops are part of our lives and their
competitiveness improves the life of all.
Hence the importance of competitiveness,
digitization and online presence in the retail trade, to ensure their adaptation to new scenarios that have
created new technologies and allow them to continue their competitiveness.
Because to boost the country's economic
and social development
It is essential that our
businesses connected.”
Guide of the Platform
Download
document
